Absolute Convenience Use Case - Patterns of Digital Strategy using Wardley Maps
Fri, Feb 06
|Zoom virtual meeting
Digital has rewritten every rule of competition, but strategy frameworks remain stuck in the past. It’s time to confront that gap — and learn how to close it. This session will focus on creating convenience as a strategic advantage.
Time & Location
Feb 06, 2026, 12:00 PM – 1:00 PM
Zoom virtual meeting
About the Event
Digital changed everything — and customer expectations are now rewriting the rules faster than most strategies evolve.
In our next session of the year-long strategy series, we dive into one of the most powerful — and unforgiving — strategic patterns of the digital era: Absolute Convenience.
This is the play where organisations win not by being slightly better, but by removing every ounce of friction from the customer journey. It’s the pattern behind the rise of one-tap services, instant fulfilment, invisible onboarding, usage-based pricing, and product experiences so seamless that alternatives feel archaic.
And it’s a pattern that catches unprepared organisations off-guard — because competing on convenience is not about UX tweaks. It’s about rewiring the entire value of the experience.
Using Wardley Maps (no prior experience needed), we’ll:
Break down the Absolute Convenience pattern and why it consistently outperforms traditional differentiation